
About InPopulos
I founded this company to bring thoughtful, high-quality, and adaptable approaches to Health Economics and Outcomes Research. In a complex healthcare landscape, I recognize that there is no one-size-fits-all solution and that important research questions exist even when time and budgets are limited.
I believe better decisions start with strong, fit-for-purpose evidence designed strategically with intention, grounded in sound methodology, and communicated in a way that is clear, practical, and actionable.
My goal is to help healthcare organizations, payers, and life sciences partners translate data into insights that improve patient outcomes while making the most of available resources.
I am guided by a commitment to integrity, transparency, and meaningful impact, delivering work that meets high scientific standards while remaining flexible, efficient, and relevant to each client's unique needs.
Jennifer Hinnenthal, MPH
Expertise and Qualifications
Epidemiologist and HEOR consultant with over 20 years of experience in the medical device and health insurance industries, helping companies accelerate market access, evidence generation, and strategic growth.
- Specializing in helping organizations navigate health economics for the full device lifecycle from concept to commercialization.
- Experience with Class II and III therapeutic and diagnostic medical devices, drug-device combinations, pharmaceuticals, and wrap-around programs/services.
- Cardiac and neuromodulatory device expertise.
- First-hand experience with post-market evidence generation to support clinical and reimbursement strategy by leveraging large-scale, linked administrative claims, electronic health record, hospital billing, and device-derived data.
- Familiarity with design and oversight of audit-ready observational studies and economic models customized to meet global reimbursement and regulatory agency requirements.
